Maruti Suzuki attains 50L sales-mark cumulatively

Maruti


New Delhi, July 21 : Automobile major Maruti Suzuki India (MSIL) has attained the mark of 50 lakh sales cumulatively in rural markets. At present, nearly 40 per cent of the total MSIL sales come from rural markets. The company currently has over 1,700 customised outlets in rural parts of the country. "Rural markets have a very special place in our business. Over the years, we have carefully studied the needs of this segment. While the aspirations of upcountry customer are very similar to those at metros, they demand more attention and care," said Shashank Srivastava, Senior Executive Director (Marketing & Sales), Maruti Suzuki India. "In 2008, MSIL strengthened its strategy with a focused and structured approach towards the rural hinterland, which was least affected by the global financial crisis then." Besides, over and above the sales experience, the company has set up more than 4,000 service touch points which include 235 'Service-on-Wheels' to provide after-sales support to the customers. /IANS




Related

Stainless-steel sector sees a massive 177% jump in imports
New Delhi, Sep 21 : The first four months of this financial year 2021-22 (April-July of FY 22), witnessed a staggering 177 per cent rise in stainless

India cautiously returning to 'business as usual': Study
New Delhi, Sep 21 : Deloitte Touche Tohmatsu India LLP (DTTILLP) unveiled wave 22, the latest 30-day analysis of its Global State of the Consumer Trac

realme's sub-brand DIZO unveils two new smartwatches
New Delhi, Sep 15 : DIZO, a brand under smartphone company realme, on Wednesday unveiled two new smartwatches -- DIZO Watch 2 and DIZO Watch Pro -- fo